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Black Velvet Whisky Declares Launch of Black Velvet Peach

Bardstown, Ky. (August 1, 2022) — Black Velvet, the second-largest promoting Canadian whisky, introduced as we speak the launch of Black Velvet Peach to its portfolio of flavored whiskies. The brand new taste will likely be obtainable this August in shops throughout the nation.

Black Velvet Peach blends the contemporary and candy style of peaches with easy Black Velvet whisky. The wealthy, amber-colored whisky guarantees to be a eager decide for peach lovers and whisky followers alike. Because the quickest rising taste for brown spirits, Peach is a pure addition to already in style taste expansions, Black Velvet Apple and Toasted Caramel.

“Whether or not you’re tasting Black Velvet for the primary time, otherwise you’re a loyal fan of the model, we really feel assured Peach will likely be a success with shoppers,” stated Molly Vincent, Heaven Hill Senior Model Supervisor. “We’re excited to proceed to increase upon our taste choices —and with one among our hottest summers coming to a detailed, we really feel this refreshing addition couldn’t have come at a greater time.”

Since tapping their first barrel in 1951, the Black Velvet workforce has earned its repute for crafting first-in-class whisky. Headquartered in Lethbridge, Canada, the corporate credit crystal clear Canadian water and the freshest grains for his or her whisky’s iconic easy style. Black Velvet is now obtainable in 55 nations, and the model continues to increase the with strategic model extensions to attraction to a rising viewers. Black Velvet was awarded Whisky Worth of the Yr for the Export Market on the 2022 Canadian Whisky Awards.

Black Velvet Peach will likely be supported by point-of-sale shows and tastings in some retail areas. Bottled at 70 proof, the product will likely be obtainable in 50 ml, 750 ml, and 175 ml sizes with an SRP of $10.99 for the 750ml.

Serve on the rocks, as a calming shot, or along with your favourite mixer. For a twist, strive one among these recipes:

Peach Lemonade Smash:

1.5 oz Black Velvet Peach
3 oz Lemonade
High with soda (optionally available)

Mix elements and stir. Garnish with a lemon or peach.

Canadian Peach Tea:

1.5 oz Black Velvet Peach
6 oz Iced Tea

Mix elements and stir. Garnish with mint if desired.

ABOUT HEAVEN HILL BRANDS: Based in 1935, Bardstown, KY -based Heaven Hill Manufacturers (www.heavenhill.com) is the nation’s largest unbiased, family-owned and led spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of manufacturers consists of Evan Williams, Elijah Craig, Larceny, and Henry McKenna Bourbons; Rittenhouse Rye Whisky; Deep Eddy Vodka; Admiral Nelson’s Rum; Black Velvet Canadian Whisky; Lunazul Tequila; HPNOTIQ Liqueur; Carolans Irish Cream Liqueur, plus the newly-acquired Samson & Surrey portfolio.

Heaven Hill reminds you to “Assume Correctly. Drink Correctly.”

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